Daniel Pink, author of A Whole New Mind: Moving From the Information Age to the Conceptual Age, believes that the business world is becoming more right-brained. In an Entreprenuer/MSNBC interview he makes several points about this shift, one of interest to the microISV community is:
Design has become a fundamental form of business literacy. That means creating products, services and experiences that have the user in mind.
Pink is also the author of Free Agent Nation which I have not read but it looks like a book to add to the reading list.